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    Steve Jobs is one of the most creative and daring CEOs ever, a global icon that has shaped the worlds of technology and media.

    Apple’s products are adored by a cult of millions. Jobs’ company is now the most wealthy in the world. He can get people to hear what he says and get them excited about it.

    Some call him a visionary, the Tom Edison of our time. Others say he was an egocentric bully.

    This is Part 1 the Steve Jobs documentary that aired on Bloomberg on October 14, 2010.

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    Alexandra Bruce

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